Young people from local community project, Reach Out Darwen, were officially asked to open the new store on School Street by manager Stephanie Davies.
Reach Out Darwen is run by environmental charity, Groundwork Pennine Lancashire. It delivers programmes and activities for young people to help their personal development and encourages them to work with other young people in the area to improve community life for residents.
As well as officially opening the new store, they were also the first customers to shop there, receiving a £50 gift card.
The new store will stock more than 10,000 grocery products, allowing customers to complete their weekly shop. The new store will join other supermarkets in the area including, Leyland, Morecambe and Chorley – a total of £2 million investment into Lancashire. It is part of the retail giant’s plan to have 250 Asda Supermarkets open by 2015, complementing its existing superstores and supercentres.
Store manager, Stephanie Davies, said:
“We’re delighted members from Reachout Darwen could join us at the opening of our new store as we wanted to involve members of the local community to help us celebrate its arrival.
“We hope to build upon partnerships within the area and support projects wherever we can.
“We’ve had a fantastic response so far to the new supermarkets we’ve converted as customers have been really impressed with our promise to charge the same prices in store as we do in other larger outlets, unlike rival retailers.”
Lesley Hall, project manager at Reach Out Darwen, added:
“It’s a real honour to be asked to open the new Asda in Darwen and the young people loved being the first to shop in the new store. We all think it’s a great addition to the area.
“We look forward to working in partnership with Asda in the future.”
More details about Asda Darwen can be found at www.asda.com/darwen
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